Who we are and what we do...
Magicalia is building a truly cross-media publishing group. The company owns a portfolio of market-leading magazines and online communities in special interest markets, as well as publishing community websites for external magazine publishing clients.
Magicalia also operates an e-commerce platform for specialist retail clients that integrates fully with Magicalia's published websites. If you are interested, get a free site assessment here.
Our approach to publishing brings together content, community and commerce. The high quality editorial, professional reviews, news and advice teamed with a community of readers creates sites with a wealth of content through forums, photo galleries, moderated event discussions, and structured equipment reviews.
Magicalia also operates an e-commerce platform for specialist retail clients that integrates fully with Magicalia's published websites. If you are interested, get a free site assessment here.
Our approach to publishing brings together content, community and commerce. The high quality editorial, professional reviews, news and advice teamed with a community of readers creates sites with a wealth of content through forums, photo galleries, moderated event discussions, and structured equipment reviews.
FISHINGmagic.com (Magicalia media brand)
Balances professional editorial with community...
Fishingmagic is the UK's leading angling website, but what makes the site really different is the engaging approach it takes to editorial.
Editor Graham Marsden has taken the site and created a real blend between the professionally commissioned editorial and news and stories written by members of the community itself. Graham has done this whilst maintaining the highest possible editorial standards, indeed the professionalism and passion in the editorial, together with this skillful balance of editorial and user generated stories, debate and reviews, is exactly what drives the site's success.
Fishingmagic draws passionate fishermen in, whatever their level. It engages them in a mix of authoritative and compelling writing, complemented by visually engaging gallery images, contentious forum debates and brutally honest tackle reviews.
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Fishingmagic is the UK's leading angling website, but what makes the site really different is the engaging approach it takes to editorial.
Editor Graham Marsden has taken the site and created a real blend between the professionally commissioned editorial and news and stories written by members of the community itself. Graham has done this whilst maintaining the highest possible editorial standards, indeed the professionalism and passion in the editorial, together with this skillful balance of editorial and user generated stories, debate and reviews, is exactly what drives the site's success.
Fishingmagic draws passionate fishermen in, whatever their level. It engages them in a mix of authoritative and compelling writing, complemented by visually engaging gallery images, contentious forum debates and brutally honest tackle reviews.
Read more
View all casestudies
2/6/2008
SHIFT teams up with Mayhem World
SHIFT, the newly launched quarterly glossy bike magazine and sister title to BikeMagic.com the long established MTB community website from Magicalia Ltd, announces it has teamed up with Mayhem World as its official partner with the Mayhem World Club, and sponsor of the mixed category for the event.
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12/5/2008
Magicalia announces launch of new cycling magazine SHIFT
Magicalia, home of the leading cycling websites, bikemagic.com and roadcyclinguk.com are pleased to announce the launch of SHIFT magazine.
Read more
1/3/2008
IPC Southbank to sell Practical Parenting to Magicalia
IPC Southbank today announces it is to sell Practical Parenting to Magicalia.
Read more
SHIFT teams up with Mayhem World
SHIFT, the newly launched quarterly glossy bike magazine and sister title to BikeMagic.com the long established MTB community website from Magicalia Ltd, announces it has teamed up with Mayhem World as its official partner with the Mayhem World Club, and sponsor of the mixed category for the event.
Read more
12/5/2008
Magicalia announces launch of new cycling magazine SHIFT
Magicalia, home of the leading cycling websites, bikemagic.com and roadcyclinguk.com are pleased to announce the launch of SHIFT magazine.
Read more
1/3/2008
IPC Southbank to sell Practical Parenting to Magicalia
IPC Southbank today announces it is to sell Practical Parenting to Magicalia.
Read more